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Applicants must specify the order in which their images are to be viewed.  A successful portfolio will start strongly and take the viewer on a journey to a memorable conclusion.  One image can lead to another via “links” of shape, colour, texture, subject matter etc.  Consistent quality is essential.  No one image should stand out as being either below or above the standard of the others.  One very strong image can be as problematic as a very weak one.

A Projected Image portfolio must flow.  Avoid sharp changes of colour or intensity that prevent one image leading naturally to the next. Also take care with the placing of horizontal and vertical formats from the viewpoint of flow.  Colour or shape or subject can be a continuity link.  Start strongly and finish strongly.

Prints in a Print Portfolio will be displayed to the Board in rows – to a maximum depth of three rows. Also consider that the whole portfolio has to have balance and flow. The applicant must supply a sheet showing which prints are to go on each row to achieve a balanced layout. Do not label the image or front of the matt with your name.

The matts should be of even size (generally max size of 50×40 cm but may be smaller). Care must be taken in the placing of horizontal and vertical formats from the viewpoint of balance. Likewise, if colour and monochrome are mixed, consider the overall appearance of the presentation. Is it balanced?

Look very carefully at the images at the ends of rows – if you have a portrait, make sure the subject is looking into the presentation, not away. It is rather like using the images to create a single picture.

If the images are mounted on non traditional materials, for example solid wood, iron, aluminium etc,  and hanging becomes difficult at the National Convention,  the portfolio possibly won’t be exhibited.

 

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